Posted prices for a clinic's search plan and its ad management
A price tag hung on a curtain should be readable from the aisle. This page puts every tag where an owner or practice manager can read it without a call: the search plans first, built on page counts, and after them ad management, with a fee that follows the number of platforms in use.
The four rungs of the search ladderAd rates for Google, then Bing, then Meta, hang below the search tags
Search plans for clinics, sorted by how many pages the track carries
Hung on every curtain track below
- A site audit of the clinic's current pages before any new page goes up
- A Google Business Profile tidied, with duplicate listings for the same address chased down
- A habit for asking for reviews, plus reply drafts the clinic approves
- A one-page fact file that lets AI assistants repeat the clinic's details as written
- A month-end report listing each page published and each listing changed
Silver
$1,495/month
Search work for a clinic with a site it plans to keep.
- 25 landing pages: a page per address and per service line
- Strategic Content Assets: four each month
Gold
$2,495/month
Double the pages of Silver, and the clinic website is ours to look after.
- 50 landing pages spread across the addresses, towns and service lines
- Strategic Content Assets: eight each month
- A clinic website built, hosted and kept edited by usSite not included
Platinum
$3,495/month
The widest search plan, for a group with many addresses to cover.
- 100 landing pages sorted by address, town and service line
- Strategic Content Assets: twelve each month
- A clinic website built, hosted and kept edited by usSite not included
- Outreach to local sites that can truthfully mention the clinic
- A running list of every mention and listing the outreach turned up
The fees above pay for our work alone. Click charges belong to the clinic and go to the platform; no search plan comes with a promised rank or call tally.
Rates for managed ads on three platforms hang further along the page
Ad management for a clinic, priced by the platforms it runs
Rigged the same way on all three ad plans
- Ad accounts open under the clinic's name rather than ours and remain its property
- Ad text, keyword groups and call tracking are all built before launch day
- Negative keywords get tightened again whenever fresh search terms show up
- Click charges go from the clinic's card straight to the platform
- A summary lands each month with calls, forms and spend side by side
One ad platform
$895/month
We manage ads on a single platform of the clinic's choosing: Google Ads, Bing Ads (Microsoft Advertising) or Meta Ads (Facebook and Instagram).
Two ad platforms
$1,595/month
Any pair from Google Ads, Bing Ads (Microsoft Advertising) and Meta Ads (Facebook and Instagram), run from one monthly plan.
All three ad platforms
$2,295/month
Google Ads, Bing Ads (Microsoft Advertising) and Meta Ads (Facebook and Instagram) managed together, with one summary for the lot.
The fees above pay for our work alone. Click charges belong to the clinic and go to the platform; no search plan comes with a promised rank or call tally.
Reading the rate card
How a clinic owner should read the tags
Each figure here is our monthly fee for the work named beside its tag, and no more than that. None of it pays for the ads. Ad spend belongs to the clinic: Google, Bing and Meta each send click charges to the card the clinic keeps on file with them, and no ad money passes through our hands.
A page count tallies landing pages. The written pieces that arrive on the site each month are the Strategic Content Assets. Neither number is a forecast of rank, listing position or call volume. A plan describes work performed, and the work is judged by one test: does each curtain show what the listing said it would?
No startup fee stands at the gate, and no contract holds a clinic on a plan it has outgrown. To look closer at one line first, read the the whole search line or the ad management page. The services page sets the two lines beside each other, and the umbrella page on urgent care marketing shows how both sit beside reviews and the clinic site.
Questions about the posted prices at a clinic desk
Which plans does the clinic choose between on the search side?
The search ladder runs: the $495 starter, Silver for $1,495, Gold for $2,495 and Platinum for $3,495. Silver means 25 landing pages plus four Strategic Content Assets monthly, and the clinic keeps its own website. Gold pairs 50 pages with eight assets plus a managed website, while Platinum pairs 100 pages with twelve assets and that same managed website.
How are ad plans priced for a clinic running more than one platform?
Three tags hang on the ad side: $895 (one platform), $1,595 (two platforms) and $2,295 (all three), each a monthly figure. The same fee holds whichever platforms a clinic chooses, and the choice can change if the clinic's needs change.
Is ad spend part of the ad management fee at the clinic?
No. Click charges are debited by the platform from the clinic's own card, and our fee comes on an invoice of its own. The clinic sets its own spending limit inside each ad account, which stays in the clinic's name.
Will a higher search plan move a clinic up the Maps listing?
No plan carries a promise about rank or position. A higher plan means a longer list of pages and a heavier monthly load of written pieces, and the local SEO page explains what a clinic controls on a listing and what it does not.
Weigh a plan against the clinic's addresses with the desk
List how many addresses the clinic runs and which ad platforms are already open. Keep all detail about visitors and visits out of the message.
Which addresses and service lines hang first?
List the addresses you want found, the towns around them and the service lines on the clinic's list. Leave out every name and every detail of anyone's visit.
Hang the first curtain with us
Book a slot for a call, or drop a few lines about the clinic, the towns near it and each service line it lists; our chief executive reads them all.
Those curtains are ornament and predict nothing